Coca-Cola Santa Claus 1931 – 1949


October 5th, 2010   |   3 Comments   |   1930 – 1950

Although many credit our modern day Santa to Thomas Nast, Santa’s jolly look all started in 1931 with Haddon Sundblom and Coca-Cola.
Legendary illustrator Haddon Sundblom created the rosy-cheeked figure – today’s traditionally accepted appearance of the jolly old elf – in 1931 for a Coke holiday advertising campaign. Since that time, the Coca-Cola Santa has become one of the most beloved cultural icons and an anticipated part of holiday tradition.

My hat's off to the pause that refreshes 1931

My hat's off to the pause that refreshes 1931


It will refresh you too 1932

It will refresh you too 1932


Away with a tired thirsty face 1933

Away with a tired thirsty face 1933



It will refresh you too 1935

It will refresh you too 1935


Coca-Cola Santa playing with the toys 1936

The 1936 Coca-Cola Santa Claus painting shows Santa playing with the toys he has delivered.


This cardboard store display based on the 1937 original painting shows Santa Claus raiding the refrigerator.

This cardboard store display based on the 1937 original painting shows Santa Claus raiding the refrigerator.


The 1938 Coca-Cola Santa Claus artwork marked the first appearance of a child with Santa.

The 1938 Coca-Cola Santa Claus artwork marked the first appearance of a child with Santa.


Somebody knew I was coming 1940

Somebody knew I was coming 1940


In the 1941 Coca-Cola holiday advertising, Santa relaxes next to a cooler typical of the time.

In the 1941 Coca-Cola holiday advertising, Santa relaxes next to a cooler typical of the time.


Coca-Cola Santa Claus 1942

Coca-Cola Santa Claus 1942


Coca-Cola Santa Claus 1947

Coca-Cola Santa Claus 1947


In the 1949 Coca-Cola Santa Claus artwork, Santa appears with another character created by artist Haddon Sundblom - Sprite Boy.

In the 1949 Coca-Cola Santa Claus artwork, Santa appears with another character created by artist Haddon Sundblom - Sprite Boy.


Related Posts

Pingbacks & Trackbacks

3 Responses

  1. Rodney says:

    I have a 1949 “travel refreshed” print as pictured above and am trying to find a value or market for it if anybody can help out…Thank You

  2. Brian says:

    HI,

    if it is out of a magazine from back in the 40′s the ad is worth between 15 and 20 dollars depending on the condition. Hope this helps you out.

Leave a Reply