Coca-Cola airplane spotter cards

July 29th, 2010   |   1 Comment   |   1930 – 1950

Airplane spotter’s plane identification tips and hints on playing cards with Coca Cola advertising. These cards were prepared by Coke to “assist you in learning the characteristics of United Nations and Enemy Aircraft.”

Coca-Cola airplane spotter cards

Coca-Cola airplane spotter cards


Coca-Cola airplane spotter cards 2

Coca-Cola airplane spotter cards 2


Coca-Cola airplane spotter cards 3

Coca-Cola airplane spotter cards 3


Coca-Cola airplane spotter cards 4

Coca-Cola airplane spotter cards 4


Spotter cards are still used by the armed forces today. For example, personality identification playing cards were recently distributed in Iraq in order to train soldiers to spot individuals such as Saddam Hussein.


Coca-Cola swastika

July 28th, 2010   |   3 Comments   |   1900 – 1930

In 1925 Coca Cola made a lucky watch fob in the shape of a swastika with the slogan, “Drink Coca Cola five cents in bottles.” At that time, the Swastika was still a symbol of ‘Good Luck’. The watch fob is approximately 4cm x 4cm in size and is made of brass.

Coca Cola swastika

Coca Cola swastika


Coca-Cola – the longest continuous corporate partner of the Olympic Games

June 17th, 2010   |   No Comments   |   1900 – 1930

Robert Woodruff would spend 60 years as Coca-Cola’s leader introducing it to the rest of the world. Woodruff captured foreign markets with brilliant and creative campaigns, in one instance sending Coca-Cola with the U.S. team to the 1928 Amsterdam Olympics and in another, emblazoning the company logo on racing dog sleds in Canada. He even plastered Coca-Cola banners over the walls of Spanish bull fighting arenas.

1928 Amsterdam Olympics

1928 Amsterdam Olympics


Poster at the entrance to the games

Poster at the entrance to the games


Just for the taste of it

November 13th, 2011   |   No Comments   |   1980 – 2000
The beginning of real refreshment, 1991

The beginning of real refreshment, 1991


The sound of real refreshment, 1991

The sound of real refreshment, 1991


Things go better with Coke

November 13th, 2011   |   No Comments   |   1950 – 1980
The great outdoor life goes even greater with ice-cold Coca-Cola, 1968

The great outdoor life goes even greater with ice-cold Coca-Cola, 1968


And now, fans, here's that same refreshment on the instant-replay..., 1968

And now, fans, here's that same refreshment on the instant-replay..., 1968


For that top-of-the-world feeling, 1968

For that top-of-the-world feeling, 1968


It’s the real thing, Coke

November 9th, 2011   |   No Comments   |   1950 – 1980
It's the real thing, Coke #1 1969

It's the real thing, Coke #1 1969


It's the real thing, Coke #2 1969

It's the real thing, Coke #2 1969


It's the real thing, Coke #1 1970

It's the real thing, Coke #1 1970


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Summer Time is Pepsi Time

July 1st, 2011   |   No Comments   |   2000 – present

PepsiCo is out with another ad tweaking the competition.
A new campaign, “Summer Time Is Pepsi Time,” for the flagship Pepsi brand, takes a swipe at rival Coke with a little help from Santa Claus. It’s the third effort from the company in the past year to attack a Coca-Cola brand.


http://www.youtube.com/watch?v=J8jmSdO20_s


Coca Cola print ads by agency Wieden + Kennedy

June 23rd, 2011   |   No Comments   |   2000 – present
Going for two is given

Going for two is given


Icing the kicker? Sounds delicious.

Icing the kicker? Sounds delicious.


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Coca Cola going back to basics

June 16th, 2011   |   No Comments   |   2000 – present

After years of cool marketing campaigns revolving around football, music and latterly computer gaming, the world’s most famous brand is going back to basics. Coca-Cola has been communicating about its product, what’s in it “Nothing artificial. Never had been, never will be” and the product heritage, dating back to 1886 when John Pemberton created his secret formula.

"Nothing artificial. Never had been, never will be" 2008

"Nothing artificial. Never had been, never will be" 2008



Coca Cola commercials from 1950s

June 10th, 2011   |   No Comments   |   1950 – 1980

Classic Commercial for Coca-Cola (1953)



A 1950’s Commercial for Coca-Cola (1954)



1950’s Kid with the Coca Cola Bottle Cap Hat Commercial



A series of Australian Coca-Cola commercials from the 1950’s, featuring the slogan tune “Refresh Yourself, Enjoy Yourself.”


http://www.youtube.com/watch?v=BuBtfdROWug