Coca-Cola airplane spotter cards
Airplane spotter’s plane identification tips and hints on playing cards with Coca Cola advertising. These cards were prepared by Coke to “assist you in learning the characteristics of United Nations and Enemy Aircraft.”
Spotter cards are still used by the armed forces today. For example, personality identification playing cards were recently distributed in Iraq in order to train soldiers to spot individuals such as Saddam Hussein.
Coca-Cola swastika
In 1925 Coca Cola made a lucky watch fob in the shape of a swastika with the slogan, “Drink Coca Cola five cents in bottles.” At that time, the Swastika was still a symbol of ‘Good Luck’. The watch fob is approximately 4cm x 4cm in size and is made of brass.
Coca-Cola – the longest continuous corporate partner of the Olympic Games
Robert Woodruff would spend 60 years as Coca-Cola’s leader introducing it to the rest of the world. Woodruff captured foreign markets with brilliant and creative campaigns, in one instance sending Coca-Cola with the U.S. team to the 1928 Amsterdam Olympics and in another, emblazoning the company logo on racing dog sleds in Canada. He even plastered Coca-Cola banners over the walls of Spanish bull fighting arenas.
Summer Time is Pepsi Time
PepsiCo is out with another ad tweaking the competition.
A new campaign, “Summer Time Is Pepsi Time,” for the flagship Pepsi brand, takes a swipe at rival Coke with a little help from Santa Claus. It’s the third effort from the company in the past year to attack a Coca-Cola brand.
http://www.youtube.com/watch?v=J8jmSdO20_s
Coca Cola going back to basics
After years of cool marketing campaigns revolving around football, music and latterly computer gaming, the world’s most famous brand is going back to basics. Coca-Cola has been communicating about its product, what’s in it “Nothing artificial. Never had been, never will be” and the product heritage, dating back to 1886 when John Pemberton created his secret formula.
Coca Cola commercials from 1950s
Classic Commercial for Coca-Cola (1953)
A 1950’s Commercial for Coca-Cola (1954)
1950’s Kid with the Coca Cola Bottle Cap Hat Commercial
A series of Australian Coca-Cola commercials from the 1950’s, featuring the slogan tune “Refresh Yourself, Enjoy Yourself.”
http://www.youtube.com/watch?v=BuBtfdROWug



















