Coca-Cola: Thumbprints Bear

January 28th, 2013   |   No Comments   |   2000 – present

A great aspect of the Arctic Home effort is the public’s ability to join Coca-Cola and World Wildlife Fund in making a real difference in the Arctic for only a dollar – and to be able to do that by simply sending a text via mobile device. These posters were created to illustrate how our collective texts (illustrated by thumbprints) can protect the polar bear and its Arctic habitat in a striking, graphic manner. All those thumbs, and the texts they send, can add up to something amazing – ensuring a future for the polar bear.

The more you text, the more you can protect #1, 2012

The more you text, the more you can protect #1, 2012


The more you text, the more you can protect #2, 2012

The more you text, the more you can protect #2, 2012


The more you text, the more you can protect #3, 2012

The more you text, the more you can protect #3, 2012


Coca-Cola Olympics Worldwide Partner

January 27th, 2013   |   No Comments   |   2000 – present
Coca-Cola athletes: Torch Bearer, 2012

Coca-Cola athletes: Torch Bearer, 2012


Coca-Cola athletes: Beach Volleyball, 2012

Coca-Cola athletes: Beach Volleyball, 2012


Coca-Cola athletes: Artistic Gymnast, 2012

Coca-Cola athletes: Artistic Gymnast, 2012


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Coca-Cola: CokeHands

January 25th, 2013   |   No Comments   |   2000 – present
Coca-Cola: CokeHands, 2012

Coca-Cola: CokeHands, 2012


Unlock the 007 in you. You have 70 seconds!

October 22nd, 2012   |   No Comments   |   2000 – present

Coke Zero challenged unsuspecting train passengers to unlock the 007 in them for their chance to win exclusive tickets for the new James Bond movie SKYFALL.
However, the exclusive tickets weren’t free. People had to go the extra mile and unlock their inner 007 in less than 70 seconds to win.


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Coca-Cola open happiness poster

June 6th, 2012   |   No Comments   |   2000 – present

Big ideas are usually small

Coca-Cola open happiness, 2012

Coca-Cola open happiness, 2012


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Italian designers created limited edition Coca-Cola bottles

March 27th, 2012   |   No Comments   |   2000 – present

As part of its “Tribute to Fashion” charity project, Coca-Cola has asked some of fashion’s Italian designers such as Moschino, Versace, Bluemarine and Etro to create limited edition bottles.

Coca-Cola light tribute to fashion, designer bottles, 2012

Coca-Cola light tribute to fashion, designer bottles, 2012


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Coca-Cola 125 years at the movies

March 25th, 2012   |   No Comments   |   2000 – present
From black and white films to three dimensional Coca-Cola print ad, 2011

From black and white films to three dimensional Coca-Cola print ad, 2011


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Coca-Cola commmercials for Super Bowl 2012

March 25th, 2012   |   No Comments   |   2000 – present
Coca-Cola Super Bowl 2012

Coca-Cola Super Bowl 2012

At first blush, the campaign is just another take on the brand’s classic arctic mascots—the polar bears. But the whole concept is built out around tying into the game itself, in real time—aiming to enhance the overall experience by adding a little topical extra entertainment value. The TV work focuses on two polar bears, chilling out on their “snowfa” and watching the game, rooting for opposite teams. Each sports a colored scarf that denotes its wearer’s allegiance—red and white for the Giants, blue and white for the Patriots.


Coke 2012 Commercial: “Catch”

Coke 2012 Commercial: “Arghh”

Coke 2012 Commercial: “Superstition”


“Share A Coke” campaign puts names on Coca-Cola bottles and cans

October 6th, 2011   |   2 Comments   |   2000 – present

Coca-Cola is replacing its branding with one of Australia’s 150 most popular first names for a new ad campaign in the country. Bottles for its ‘Share a Coke’ summer campaign with different names printed on them are on sale now. Each of the 150 names has also had an individual song written about it.

Share a Coke, 2011

Share a Coke, 2011

The names were put on Coca-Cola bottles so consumers can have fun finding their friends and family members names and then enjoy sharing a Coke together. The campaign also includes three TV commercials featuring the names of Matt, Luke and Kate. Here’s the ad for Kate:

http://www.youtube.com/watch?v=4jZJjxAU_NY


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Coca-Cola Light creative ads from 2000

August 3rd, 2011   |   No Comments   |   2000 – present
"Cafeteria" was done by Mccann-erickson, 2000

"Cafeteria" was done by Mccann-erickson, 2000


"Train Station" was done by Mccann-erickson, 2000

"Train Station" was done by Mccann-erickson, 2000


"Escalator" was done by Leo Burnett, 2000

"Escalator" was done by Leo Burnett, 2000


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